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Sebastian Wernicke speaking on stage in front of a screen with a presentation. He wears a sweater over a button-down, jeans, and glasses. He stands in front of a small podium. There are chairs and coffee tables on the stage behind him.

Sometimes what you’ll talk about—your TOPIC—will be chosen for you, and other times the choice will be yours to make. Once you have a topic, there’s much more to think about and plan regarding your content, starting with RESEARCHING and choosing effective SUPPORTING MATERIAL. The next step is identifying and ORGANIZING your key points into a coherent message with the help of a SPEECH FRAMER or an OUTLINE. Then, it’s time to create a strong INTRODUCTION and CONCLUSION that makes your presentation clear and compelling from start to finish.